Episode 1: Postponing vs. Canceling

MCI USA President of Strategic Events, Meetings & Incentives Shawn Pierce on determining if it’s time to postpone or cancel your meeting, conference, or other in-person event.

You’ve invested a lot of time, effort, and resources into planning your event. How do you know when to push it off — or cancel it outright? “It’s not only a financial decision but an emotional decision for you, your organization, your membership,” says MCI USA’s Shawn Pierce. “And then there are some tactical decisions that have to be made regarding the availability of other opportunities for your event to happen.”

Watch the video below to learn what those tactical decisions are, and how they can help you form a decision that’s right for your organization.


View the full MCI Thought Leadership Series:Re-Thinking Your Event Strategy